Famous Grouse - Liqueur - Whisky

Product Information

Add The Famous Grouse to the tea cup and add an Earl Grey teabag. Leave to infuse for 2 minutes and remove teabag. Add plenty of crushed ice, then top with the ginger cordial and stir well. Contains 2 measures alcohol Today it’s our master blender who safeguards that legacy. Creating the best quality blended whisky to be shared and savoured all round the world.

The Famous Grouse is a brand of blended Scotch whisky produced by The Edrington Group in Scotland. It was first produced by Matthew Gloag & Son in 1896. [1] The single malt whiskies used in The Famous Grouse blend include the Edrington-owned Highland Park and The Macallan. [2] Its emblem is the red grouse, Scotland's national game bird. [1]

Our Famous Tale

After a day in the Scottish countryside, our founder, Matthew Gloag, named it not after himself, but after an occasion, in tribute to Perthshire’s favourite bird and in honour of its idillic home.

In May 2014, The Famous Grouse was named the official whisky of the 2014 Commonwealth Games in Glasgow. Brown moves the shop to 22 Atholl Street; this becomes the headquarters for The Famous Grouse for 99 years Matthew Irving Gloag retires from the company due to ill health. The last Gloag to be involved in the company, he remains a consultant for life John Brown established his Perth grocery business in 1800 before moving the premises to Atholl Street seven years later. It was his daughter, Margaret, who married Matthew Gloag. She took over the family business from her father in 1824 and ran it until Matthew took control a little over a decade later.

Stay Informed

By the time Matthew Gloag died in 1860, the family business portfolio focused mostly on wines and his son, William Gloag, largely continued this trend. Originally, The Famous Grouse was priced lower than the Grouse Brand. In a little over 10 years, the reverse would be true thanks to the popularity of The Famous Grouse. As if to emphasise the family connection, it was Matthew III’s daughter, Phillippa, who drew the very first, and now famous, red grouse that we see on the bottle. When US Prohibition came into force in January 1920, the Scotch world was dismayed. Economic depression, coupled with high taxation, had forced a high reliance on export markets. However, as was the case with a handful of other blenders, the company’s distribution to markets close to the United States such as Canada, Latin America and the West Indies suddenly shot up. If some shipments made their way into the States, then so be it. Leslie's Directory for Perth and Perthshire". Printed by, and for, Peter Williamson. 30 March 1793 . Retrieved 30 March 2023– via Internet Archive. We were originally named The Grouse. A smooth, perfectly balanced whisky, created as a reward for our fellow Scots.

Matthew Gloag wins the contract to supply food and wine for the visit of Queen Victoria and Prince Albert to Perth The Famous Grouse blend was conceived by a Perth based grocer and drinks merchant named Matthew Gloag. In 1860, his son, William Gloag assumed control of his father's company and started blending whisky. It was in 1896 that William's son, named Matthew for his grandfather, controlled operations, creating the Grouse brand in 1897. During the early 20th century, blended whisky was a very popular product and the Famous Grouse went from strength to strength. Famous For A Reason" (PDF). The Famous Grouse. Archived from the original (PDF) on 10 September 2011 . Retrieved 21 December 2015. Shake a tall glass with ice cubes and bitters to coat the glass. Pour on The Famous Grouse, add a slice of lime and squeeze the juice out of the rest. Mix with tonic & serve.The Famous Grouse has focussed its television advertising around the Christmas period since 1996. [16] Welcome to Perthshire Scotland, the land of scotch, the home of the grouse and the birthplace of Scotland’s number one whisky.